Innotek

Innotek wanted a branded gift people would actually use, not one destined for a drawer: something recognisable, in the company colour, for staff and clients, and personal to each of them.

We designed knee-high socks in cotton and elastane, in the brand's yellow, with the Innotek logo on the leg and each recipient's initials, in two sizes, and packed them in clear bags printed with the logo, size, composition and "Made in Italy". We also made a black roll-top backpack with a buckle closure, carry handles and a zipped front pocket, with the Innotek logo printed on the pocket and the IT monogram embroidered on the handle.

A branded set designed and made by us: socks personalised one by one with each recipient's initials, packed and ready to give, and a backpack that carries the brand in print and embroidery.