US Catanzaro

Club blazers and a commemorative tie for the promotion to Serie B.

Client
US Catanzaro 1929
Area
Fashion Design
Year
2022–2023
Services
Crest adaptation for embroidery, sports and tailored club jackets, commemorative tie, packaging
US Catanzaro

The brief

US Catanzaro 1929 needed formal club wear that carried the crest with style, for official occasions. Then, on 19 March 2023, the team won promotion to Serie B, and a second brief followed: something to mark the day and keep as a memento.

What we did

We redrew the club crest for embroidery, in full colour and in gold and silver, and stitched it onto two blue jackets for official wear: one in a technical sports fabric, one sharply tailored. For the promotion we designed a seven-fold commemorative tie in navy silk, with the crest embroidered in gold on the blade and, on the back, the date 19/03/23 and the B of the new league. It comes in its own case bearing the club crest.

The outcome

Both embroidered jackets, sports and tailored, were made and shot in our workshop. The commemorative tie was produced with its case: a keepsake of the club's promotion to Serie B.

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Studios
Viale Magna Grecia, 245 · Catanzaro
Piazza San Bernardo, 106 · Rome
Hours
Mon–Fri, 9 am–6 pm (CET)
Email
info@southuniteddesign.com