Fantawine · Vinitaly

Vinitaly and the City – Calabria in Wine, in Sibari, ran over three evenings and needed a way to keep visitors moving between stands, masterclasses and shared spaces, and to give wineries one more reason to be picked. The game had to make sense at a glance in a busy fair, work on any phone and be impossible to cheat.

We came up with FantaWine, a fantasy league for wineries, and built it. Every evening from 8 to 11 pm, players pick a team of six wineries, three of their choice and three drawn at random, name a captain who scores double, and earn points by scanning QR codes at stands, masterclasses and hidden challenges, or by answering quizzes on Calabrian wine. Each evening has its own leaderboard, crowning a winner and their captain winery. We built the web app (email-link login, sign-up with consents, team builder, scanning, leaderboard and an organisers' panel) with all the game logic on the server, so no double scans and no rigged scores. We also designed the logo, rules, flyers, badges and a QR card for every winery. In our workshop we cut, sewed and embroidered fabric bottle bags with a gold drawstring, and tailored denim sommelier aprons, both carrying the FantaWine and Vinitaly and the City logos.

A turnkey package for all three evenings: the game, materials for visitors and wineries, the embroidered pieces, and live challenges that drew in the stand staff too.